Relationship-Based Consulting



Daniel Wilson


Mr. Wilson is a Manager in L&A’s Houston office. He joined the firm in 2015 and holds a Master’s Degree in Management and Leadership and a BS in Business Marketing from Liberty University. He also has proudly served in the Army National Guard for the past five years. Mr. Wilson holds two accreditations, Compensation Committee Certified and Compensation Analyst Credential. He performs data collection and analytics of market data and corporate financial data to provide compensation consulting for executive management and board of directors. He is a member of Houston Compensation & Benefits Association and WorldatWork.

Executive Summary

Mr. Wilson provides analytic consulting for executive, board of director and key employee compensation in both public and privately held companies across all industries.

Executive Compensation Consulting Experience

  • Conducts analyses on competitive executive compensation programs, including base salary, annual incentives, and long-term incentives.
  • Conducts analyses on competitive board of director compensation programs.
  • Conducts analyses on competitive all employee compensation programs and designs intuitive templates for client use.


  • Texas Monthly Magazine, Best Companies to Work for in Texas, 2011 – 2019, ranked in the top 3 for 2011 – 2014
  • Houston’s Best & Brightest Companies to Work For 2014 and 2019
  • Houston Business Journal, Fast 100 List, 2018
  • Consulting Magazine, Fastest Growing Firms, 2017 and 2018
  • Houston Business Journal, Best Places to Work, 2010 – 2012 and 2017, ranked in the top 10 the first three years
  • Forbes, America’s Best Management Consulting Firms, 2016


Masters of Management and Leadership, – Liberty University
Bachelor of Science, Business Marketing – Liberty University


Manager, Longnecker & Associates
Sergeant – Calvary Scout, United States Army National Guard

Senior Consultant, Longnecker & Associates
Consultant, Longnecker & Associates
Regional Sales Associate, API Funds & Portfolios
Assistant Director of Admissions, Liberty University Online

Professional Affiliations

Mr. Wilson is a member of WorldatWork and Houston Compensation & Benefits

Certifications and Licenses

Certified Compensation Consultant (CCC) – Economic Research Institute
Compensation Analyst Credential (CAC) – Economic Research Institute

All Posts By Daniel Wilson

Pre-Petition Retention Awards: Important Tools or Excuses for Excessive Compensation?


/ BANKRUPTCY COMPENSATION The concept of excessive executive compensation is a seemingly frequent topic that garners significant reaction regardless of personal viewpoints. The essence of the topic is intended to elicit a moral response, asking us to question fairness in the context of our own situations. Everyone seeks what is fair (not to be confused with equal) believing that a...

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L&A Original Article: The Full Picture with Gender Pay Equity


Is gender pay equity gap as big of an issue in 2018 as it has been in previous years? We are all told that gender pay equity is measured on the same scale, but in reality the gap virtually disappears when analyzing the same level, company, and function. Most articles cite “The Simple Truth about the Gender Pay Gap” graph...

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L&A Original Article: Compensation Landmines & Key Issues


“I would not give a fig for the simplicity this side of complexity, but I would give my life for the simplicity on the other side of complexity”. Oliver Wendell Holmes, Jr. Executive compensation practice and application is continually developing based on proxy advisory firm influence and institutional shareholder desire. Listing standards related to independence requirements for compensation committee members...

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L&A Original Article: L&A’s Response to HBR’s “Decoding CEO Pay”


There was an article titled “Decoding CEO Pay” recently published in Harvard Business Review, and in our opinion here at Longnecker & Associates, Messrs. Pozen and Kothari have some valid points, and many that are not so valid. It appears they found a few unique, obscure examples and turned them into this “bad compensation practices” article, and we would like...

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Comparator VS. Competitor: The Importance of Distinction for Executive Compensation


Choosing a compensation peer group can be an intense process. Companies often use peer groups to assess and maintain competitive compensation levels, identify potential competitors, assess relative performance, and defend compensation decisions. Therefore, the importance of creating the right group cannot be overstated. In fact, creating the wrong peer group not only creates the perception of a lack of governance...

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Offices in Houston and Denver serving surrounding states.


Houston Office

11011 Jones Road, Suite 200
Houston, TX 77070

Denver Office

600 South Cherry Street,
Suite 1115
Glendale, Colorado 80246

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